From astronautix
Payload: Two 6 W transponders with 50 MHz bandwidth. No multiple
access. 240 voice circuits or one TV channel.
Required bandwidth for one TV channel of this time was about 5 MHz. Therefore the TV signal was not AM modulated, FM was used for noise reduction.
The electronics of such an early communication satellite had to be small, lightweight, low power and simple to be as reliable as possible.
I think there was no TV specific electronic within the satellite and no TV system (60 Hz and 525 lines versus 50 Hz and 625 lines) dependant electronics.
The same satellite electronics was used to transmit telephone, television, telegraph, and facsimile. Anything channel and signal specific was done in the ground stations but not in the satellite.
A heavy, complex TV signal converter ( 50 to 60 Hz or 60 to 50 Hz) with a low MTBF could be used only on ground.
For the satellite there was no difference what kind of signals were transmitted.