This ESA image below of Noctis Labyrithus was created with data obtained from the High-Resolution Stereo Camera (HRSC), onboard ESA’s Mars Express, seems to depict a time near either sunrise or sunset. The quality of the light indicated suggests what one would see on Earth during the Golden Hour, warm light with longer shadows.
I'm assuming NASA's Insight image and gif below suggest the landscape at sunrise or sunset would appear cooler, and the ESA image is not an accurate depiction.
Included in the gif is "...are the 'raw' versions of the image and the color-corrected version; it's easier to see some details in the raw version, but the latter more accurately shows the image as the human eye would see it." In either case, the raw or color-corrected version, there appears a cooler color cast across the image.
Had the ESA made any mention of the color choice of this rendering?